how to build a website shop

Posts Tagged ‘personal branding’

Anyone that has watched this site knows the theme is changing again.  I am doing this for two reasons.  One reason and my main goal is to show I can and fast which is the same we can do for you should you become bored or unhappy with the design you have.  Secondly, it is to stay current and interesting to my audience.   Things change quickly on the web and sometimes what worked yesterday just doesn’t cut it today.

I have been working on building logos and specifically a logo for this site.  This should provide visible continuity to the design.  If you have a minute make some suggestions for my design and future topics.

This site is setup to help users learn website building tips and most importantly to help you build a site quickly with limited knowledge.  I want to help you get online quick with a domain registration and  site setup.  Hence my offers.

I like to tell the story of someone coming to a small town on the weekend.   Ideally they are looking for a church to attend on Sunday.  Do they ask around? Or maybe they drive around town looking for a church?  I doubt it.  They search online!

See my main headline tag.  People search for business and even you online no matter where they are.  If you’re not seeing this you have haven’t got it.  I’m sorry to be so blunt but the statistics are overwhelming.

After over 20 years of advertising in Super Bowl commercials Pepsi decided to not do it anymore.  Why?  They wanted to switch their ad dollars to online marketing.  Branding is much more important and less expensive online.  Plus, you can reach your specific target customers.   Old school marketing blanketed everyone and hoped they hit the target.  Online marketing hits your target market with tons of information to interpret it.  How you can afford not to have a presence online?  We can get started today.

My latest work is concordiawesleyan.com  Take a look and see what you think.  Their ideas and my implementation.  Now they can be found on the weekend or if you miss the service catch the podcast.  ><>

Thanks for coming back. If you have read everything, let me know how I can help you.

• 52% of all web traffic is video (according to industry watchdog, eMarketer)
• More than 70% of all web visitors watch online video (according to NY Times)
• The average YouTube visitor spends 27 minutes watching video per day
• The search engines visit video sites every few minutes—so your videos appear in Google, Yahoo and MSN just MINUTES after you submit, not days or weeks
• Because video is so popular, video links and clips often show up before other content

Just a quick note to emphasis that video will help your site faster than any other tool.   Learn to shoot short 2 minute segments to inform people about what you are doing.

Internet marketing here means generating traffic for your website, whether I have set it up or someone else.   I am working with some of my clients to personally brand their web 2.0 sites to send traffic to their main site.  After you get your site up and running, obviously you need traffic to it.  Personal branding in a nutshell is helping people to get to know who you are, what you have, explaining why people need it and helping them to get it.

My goals for this are:

1)  Do market research for their niche.

2)  Use research for adwords for your social sites.

3)  Develop their Twitter, You-Tube and Facebook accounts to generate traffic for their main site or business.

This becomes highly targeted traffic interested in you and what products you have to offer.   If you would like more information on this please get on my mailing list.

David J. Sprague